Operational clarity for businesses ready to scale well.
I work directly with CEOs, founders and directors to turn complex multi-site operations into profitable, consistent and scalable businesses.
European & Middle Eastern Operations
The operating model, tested in live conditions.
Original project photography from live hospitality and event operations in Spain — from trading readiness to customer-facing delivery.
For the people accountable for the numbers.
- CEOs & Founders
- Boards & Investors
- Operations Directors
- Multi-Site Operators
Margin leaking faster than revenue grows
Labour, waste and purchasing rebuilt against real demand, not last year's budget.
Performance depends on who is on duty
Standard work, a management rhythm and clear accountability remove site-to-site variance.
Growth outpacing the operating model
A target operating model designed, sequenced and landed while the business keeps trading.
A management layer not carrying weight
Leadership capability and reporting cadence that push decisions back to where they belong.
Operations led inside brands that cannot afford an off day.
Every organisation below is a role held directly — with P&L, compliance and people accountability attached — not advisory observation from the outside.
Measured in margin, growth and retention.
Pret A Manger
Gold's Gym
Chelsea Flower Show
Practical transformation, delivered while you trade.
Operational Turnaround
Stabilising underperforming sites and estates.
Business Transformation Programmes
Structured, multi-workstream change for organisations scaling, restructuring or integrating.
Operational Excellence & Process Design
Lean Six Sigma discipline applied to real operating environments.
- S01StabiliseCost control restored within the first trading cycles, with a defensible baseline.
- C02ClarifyPerformance stops depending on which manager is on duty.
- A03AutomateManagement hours returned to the floor and decisions made on live data.
- L04LeadA leadership bench that holds the model twelve months after exit.
- E05ElevateA business that can add sites without adding chaos.
Advice written by an operator.
- 15+ years of frontline multi-site P&L ownership
- Hospitality, retail, fitness and live events
- UK, European and Middle Eastern operations
- Mohamed Ali personally on site — no junior team
Hands-on operational leadership, now supported by the Oxford Programme in AI and Business Analytics (Saïd Business School) — data used to sharpen operational judgement, not replace it.
- OXFOxford Programme in AI and Business Analytics
- IOSHIOSH Approved Managing Safely
- NSFLevel 3 Food Safety for Managers
- FS3Food Safety Level 3 Assessment
- LSSLean Six Sigma Green Belt — QLS Level 5
- EVTDiploma in Event Management for Marketing & Communications
- EBMSetting Up an Event Business — Masterclass
- HUBInbound Sales Certified
- DATAData Analytics — Excel, SQL & Power BI
- BScBachelor’s Degree — Tourism & Hospitality Management
Straight answers, up front.
What type of businesses do you work with?
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Multi-site hospitality, F&B, retail, fitness and service organisations — typically between three and fifty sites — plus operators of large-scale live events. Clients are usually private equity-backed groups, franchise operators, national brands or founder-led businesses scaling from one site to many.
How is this different from a large consulting firm?
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Mohamed Ali does the work personally, on site. No account team and no junior analysts learning your business at your expense. Recommendations are tested against peak trading and implemented on the floor rather than in a slide pack.
What does an engagement typically cost and how long does it run?
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A strategic conversation is free. An operational assessment is a fixed-fee, two-week diagnostic. A transformation review runs four to eight weeks, scoped. Embedded delivery or a fractional operations mandate typically runs three to twelve months on a retained basis. Fees are agreed before work starts.
How is value proven?
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A documented baseline at day one, weekly performance reporting, and benefits tracked against that baseline in a format your board or investor can audit. Exit criteria are defined from day one: the engagement closes when your management layer runs the model independently.
How do you use AI and business analytics?
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As decision support for operational judgement, on systems the client already owns — automated reporting, demand and labour forecasting, and dashboards across POS, labour, stock and compliance data. Every use case is scored on value, risk and effort before anything is built.
Do you work internationally?
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Yes. The practice is based in London and delivers across the United Kingdom, Europe and the Middle East, with remote governance between on-site periods.
A strategic conversation with the person accountable.
Mohamed Ali works directly with CEOs, owners and boards — one conversation about where performance is leaking, what it is costing, and whether a transformation programme or a fractional operations mandate is the right answer. No pitch deck, no junior team.
Direct line · mo@moslive.co.uk · Response within one working day